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Countering Media Stereotypes

A visit with Elizabeth Behm-Morawitz, Assistant Professor of Communication

By Sean Powers
Published: - Topics: media sex race stereotypes graphics

Studying Stereotypes in the Media

Topics: images graphics

Behm-Morawitz describes her research into the effects of racial and sexual stereotypes in the media. Her most recent endeavors center around video games, specifically hyper-sexualized characters. “Video gaming is becoming much more mainstream,” she says. “You are seeing the profile of the gamer shift a bit and seeing the gaming industry itself really take off.” This research started for Behm-Morawitz at the University of Arizona, where she had groups of students play sexualized and non-sexualized levels of the video game Tomb Raider: Legend.